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UNIVERSITY OF SOUTHERN CALIFORNIA
>> Sports management
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Sports PR trends in the second decade of the 21st century: Why sports legends' non-profits work
When the mighty fall pro athletes and the media: How to mitigate and manage a scandal
The civic responsibility of professional sports teams: Exploring the role of a team in its community
The 2011 NFL lockout: Labor negotiations and their impact on public relations in professional sports leagues
2011 National Football League lockout: Messaging in the context of professional sports labor disputes
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