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You are viewing titles for HAWAII PACIFIC UNIVERSITY in the Marketing available through the UMI Dissertations & Thesis Gradwoorks site
 
The factors that influence product placement as an effective means of advertising in television sitcoms
 Branding Terror: Crisis Communications and Marketing Management in "V for Vendetta"
 
Investigating the Effectiveness of Social Media Sites in Shaping the Opinion of the Audience of Companies in the Food and Beverage Industry: Facebook and Twitter