The ACME collaboration aims to measure the eEDM via Ramsey spectroscopy of a cryogenic beam of ThO molecules in their metastable H state. This thesis describes the launch of this new experimental effort. A set of diode lasers has been built to address all the necessary ThO transitions. The laser frequencies were stabilized to a stable reference laser via a Fabry-Pérot transfer cavity. A measurement of the magnetic dipole moment of the H state has been performed that is complementary to a previous measurement by the collaboration. This value is important for determining the sensitivity of the H state to magnetic fields, which can be a source of noise and systematic errors in the eEDM measurement. Experimental efforts to prepare the coherent superposition of the M=±1 Zeeman sublevels in the H, J=1 state that is the starting point of the eEDM experiment using transitions to the G state resulted in a better understanding of transitions between Ω-doublet states in an electric field. This led to a new technique for normalizing out shot-to-shot fluctuations in the molecular beam flux, which has also been demonstrated experimentally.