The purpose of this study was to explore the dynamics of the environmental risk communication process. The goal was to look at the totality of the process by examining the different components: entry to communication (what brings people into the process), maintenance of communication (behaviors of participants, pathways to successful risk communication, barriers to successful risk communication, characteristics of the dialogue) and outcomes of risk communication (what has been learned, what moves the process to social action, what else can come of the process).

Interviews and critical incidents were used to explore the experiences of risk communicators in four different practice settings: academia, industry/trade groups, community-based organizations and government. Twenty-four people completed critical incident stories and sixteen participated in in-depth interviews. Data were coded and analyzed for themes.

Findings illustrated that successful risk communication results from a deliberative, or purposeful process. This process includes a systematic approach to identifying and inviting people to participate, while considering specific motivating factors that affect participation. Risk communication is maintained by creating and nurturing structured forums for dialogue by acknowledging the varying perspectives of the people who participate and the contextual settings of environmental risks. The result of effective dialogue may range from increased knowledge, to transformative learning to social action and policy change.

The researcher recommended that a multi-disciplinary team including risk communicators, adult educators and scientists can work most effectively to plan, implement and evaluate a risk communication process.