Changes in settlement location, style and density have long been seen as hallmarks of the Roman conquest of the Gaul. The relocation and abandonment of native settlements is often understood as voluntary, and resulting from a desire to engage economically and politically with Rome. Land appropriated by Rome during the conquest is thought to have been disbursed to citizens of Rome's new colonies in Gaul. What the impact of land distribution might have been on patterns of native settlement remains unknown. This paper examines micro-regional patterns of settlement abandonment and continuity in northern Gallia Narbonensis in the 1st century BCE and early 1st century CE in what is today the French département of the Drôme. Significant differences are observed in the rates of abandonment and long-term continuity. Settlements in centuriated regions appear more than seven times more likely to be abandoned or relocated than those on uncenturiated land, and this difference is analyzed as a function of exploitative colonial and imperial administration.